Coconut is one of the major source of Jaffna District. It has the greatest prospects for growth and development. The coconut based producers have been facing huge problems. Value addition in each aspect of coconut based ...

Small and medium-sized enterprises (SMEs) are essential to most economies in emerging nations. The economy of Sri Lanka is mainly composed of small and medium sized firms. Small and medium-sized enterprises face strong ...

Purpose: The purpose of this research is to find out the impact of external and internal factors on the intelligent technology readiness of SMEs and the moderation effect of corporate social responsibility (CSR) on ...

The study aims to identify the nexus between digital marketing capability and the performance of small and medium enterprises, as well as the moderated mediation effect of competitive intensity and relationship marketing. ...

In the present era, higher education is considered a booming and significantly contributing sector to the economy of many coun tries. Due to the intense competition prevailing in the higher education sector, higher ...

This paper examines the integration of marketing graduates in MSMEs in Sri Lanka, focusing on their contribution to the achievement of SDGs. The study uses a qualitative methodology, collecting data from 30 MSMEs owners ...

California State University is the largest state University system in the United States. Recently, it announced a landmark initiative to become the nation’s first and largest AI-empowered university system. The first of ...

Industry 5.0 combines human creativity with forward-thinking digitalization in manufacturing, yet digital learning in arts and crafts supply chain management (SCM) remains underexplored. This study aims to conceptually ...