Shivany, S.; Suganya, A.; Mary Theresha, S.; Queenmary Figurado, X.M.; Glodiya Fernando, N.I.; Lathursha, S.; Sinduja, K.
(International Conference on Advanced Marketing: Marketing for Next Generation, University of Kelaniya, 2017)
Nowadays people mostly access social media therefore they get information regarding
goods and service through e-WOM. E-WOM can be found in several different typologies known
as one-to-one communication, one-to-many ...