This article presents the brand management process based on the Peircean principles of Semiotics, for sign analysis. Based on the application of semiotics for brand management, it is argued that consumers are able to receive ...

The purpose of the study is to find out the impact of foreign debt, foreign portfolio investment, foreign direct investment, foreign remittance and foreign import on economic development. For this purpose, we use data from ...

Banking system takes a major part to provide better financial services to the people in a country. Aim of this study is to examine what extent bank internal factors impact on profitability of commercial banks in Sri Lanka. ...

Employee engagement is considered as a vital issue to the practitioners for smooth operations of their business concerns. Thus, the study is conducted to measure the influence of Human Resource Management (HRM) practices ...

Occupational Safety and Health (OSH) is an important aspect which allows an organisation to systematically manage the safety and health of the workers in a workplace. Adoption of OSH in a work environment therefore helps ...