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the use and non-use of second language teaching through ‘the first step’

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dc.contributor.author Rubavathanan, M.
dc.contributor.author Abeyweera, G.H.
dc.date.accessioned 2021-07-14T06:15:11Z
dc.date.accessioned 2022-07-07T07:14:53Z
dc.date.available 2021-07-14T06:15:11Z
dc.date.available 2022-07-07T07:14:53Z
dc.date.issued 2012
dc.identifier.issn 2279-1922
dc.identifier.uri http://repo.lib.jfn.ac.lk/ujrr/handle/123456789/3541
dc.description.abstract Certain policies have been adopted by deferent electronic media institution with a view to enhance national integration. One of the policies adopted by the said is the ‘Language Policy’. The national integration is done by various means by media institutions. ‘The First Step’ is one such means where Trilingual policy has been implemented in an advertisement telecast and broadcast in MTV and MBC PLC. Channels before the programme ‘The News First’. This study attempts to provide a detailed syntactic and semantic analysis of the use and non-use of the advertisement ‘The First Step’. en_US
dc.language.iso en en_US
dc.publisher University of Jaffna en_US
dc.subject Language policy en_US
dc.subject Trilingual policy en_US
dc.title the use and non-use of second language teaching through ‘the first step’ en_US
dc.type Article en_US


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