dc.contributor.author | Jayasinghe, J.M.T.D.N. | |
dc.contributor.author | Dilogini, S. | |
dc.date.accessioned | 2025-06-25T09:17:05Z | |
dc.date.available | 2025-06-25T09:17:05Z | |
dc.date.issued | 2025 | |
dc.identifier.uri | http://repo.lib.jfn.ac.lk/ujrr/handle/123456789/11394 | |
dc.language.iso | en | en_US |
dc.publisher | University of Jaffna | en_US |
dc.subject | Customer engagement | en_US |
dc.subject | Digital transformation | en_US |
dc.subject | Experiential learning | en_US |
dc.subject | Grassroots business development | en_US |
dc.subject | Participatory action research | en_US |
dc.subject | Social media monitoring | en_US |
dc.title | Experiential learning as a participatory action research on digital transformation of a traditional business | en_US |
dc.type | Conference paper | en_US |