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A forward-thinking conceptual framework for creative teaching in next-gen digital marketing education
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| dc.contributor.author | Dilogini, S. | |
| dc.date.accessioned | 2025-06-25T09:11:37Z | |
| dc.date.available | 2025-06-25T09:11:37Z | |
| dc.date.issued | 2025 | |
| dc.identifier.uri | http://repo.lib.jfn.ac.lk/ujrr/handle/123456789/11392 | |
| dc.language.iso | en | en_US |
| dc.publisher | University of Jaffna | en_US |
| dc.subject | Digital marketing education | en_US |
| dc.subject | Digital transformation | en_US |
| dc.subject | Experiential learning | en_US |
| dc.subject | Integrated teaching framework | en_US |
| dc.subject | MSMEs | en_US |
| dc.subject | Participatory Action Research (PAR) | en_US |
| dc.subject | Peer-to-peer training | en_US |
| dc.title | A forward-thinking conceptual framework for creative teaching in next-gen digital marketing education | en_US |
| dc.type | Conference paper | en_US |
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Marketing [141]