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Browsing by Author Rajumesh, S.
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Showing results 6 to 16 of 16
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Issue Date
Title
Author(s)
2019
THE EFFECT OF COMPETITIVE AND GREEN MARKETING STRATEGY ON DEVELOPMENT OF SMES
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2019
The effect of competitive and green marketing strategy on development of SMEs
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2019
An empirical investigation on product innovation and its impact on customer satisfaction: evidence from samsung mobile phone users in jaffna peninsula
Menakan, N.
;
Rajumesh, S.
2018
Factors determining the development of SMEs in Jaffna District
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2022
Green supply chain management and organizational performance: a study of Sri Lankan apparel manufacturing organizations
Herath, P.
;
Rajumesh, S.
2019
Innovative Marketing Strategy for (MSMEs): Scale Development and Validation
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2011
An Investigation of Customer satisfaction Determinants: An Empirical Study in Jaffna District Private banking Sector
Sritharan, V.
;
Rajumesh, S.
2017
Marketing Strategy of SMEs in Post War Market: A Conceptual Framework
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2021
Role of Innovative Marketing Strategy for Success of Micro, Small, and Medium Enterprises (MSMEs)
Vaikunthavasan, S.
;
Velnampy, T.
;
Rajumesh, S.
2015
Role of marketing department of University in boosting micro marketers in an unethical business environment.
Shivany, S.
;
Ratnam, E.
;
Sivarajah, K.
;
Karunanithy, M.
;
Rajumesh, S.
;
Sivesan, S.
;
Sathana, V.
;
Kumaradeepan, V.
;
Sivanenthira, S.
;
Dilogini, K.
2023
Unlocking customer engagement via Gamification dynamics in Sri Lankan E-tailing
Rajumesh, S.
;
Karunanithy, M.
;
Kajenthiran, K.