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Browsing Faculty of Management Studies and Commerce by Subject "Absorption competence"

Browsing Faculty of Management Studies and Commerce by Subject "Absorption competence"

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  • How Competency Marketing Influences Sme Sector: A Mixedmethods Approach 
    Hensman, G.H.; Vaikunthavasan, S. (Sabaragamuwa University of Sri Lanka, 2021)
    Small and Medium Enterprises (SMEs) have been facing huge competition from national and international firms. At the same time, they need to innovate all the systems to sustain in the competitive market. SME’s have a ...