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Collection's Items (Sorted by Submit Date in Descending order): 61 to 80 of 219
Issue DateTitleAuthor(s)
2011The Impacts of Customer Perceived Value on Customer Satisfaction: An Empirical Study in Bank of CeylonSathana, V.
2017Marketing strategy of msmes in post war market: a Conceptual frameworkSathana, V.; Velnampy, T.; Rajumesh, S.
2011The impact of the product attributes on consumer choices of toothpasteSathana, V.
2012Impact of Capital Structure on Performance of Commercial Bank in Sri LankaSathana, V.; Bruntha, S.
2025Nexus between technological, organizational and environmental factors, digital marketing capability and performance of smes: moderation role of innovation capabilitySathana, V.
2025Application of artificial intelligence in travel, hospitality, and tourism: a systematic literature reviewSathana, V.
2021Role of Innovative Marketing Strategy for Success of Micro, Small, and Medium Enterprises (MSMEs)Sathana, V.; Velnampy, T.; Rajumesh, S.
2016Challenges and opportunities associated with development of small and medium enterprises in jaffna districtSathana, V.; Velnampy, T.; Rajumesh, S.
2015Market Orientation, Innovativeness and Performance in E-Learning Programme of Sri Lankan UniversitiesSathana, V.; Samarakoon, S.M.A.K.
2017Problems and Challenges Associated with Value Addition: With Special Reference to Coconut Based Productions in Jaffna DistrictSathana, V.
2019The effect of competitive and green marketing strategy on development of smesSathana, V.; Velnampy, T.; Rajumesh, S.
2022Competency Marketing in SME Sector: A Mixed Method ApproachGrace, H.H.; Sathana, V.
2024The mediating role of innovation and corporate image in the nexus between corporate social responsibility and marketing performanceSathana, V.
2025Examining the Role of CSR and Technological Readiness in the Intelligent Transformation of SMEs in Northern Province, Sri LankaSathana, V.
2025The Moderating Impact of Entrepreneurial Orientation between Market Orientation and Performance of SMEs in the Post-Conflict Northern Province of Sri LankaSathana, V.
2025Digital Marketing Capability and Performance: Moderated Mediation ApproachSathana, V.
2022E-crm application of micro, small and medium enterprises in sri lanka: mixed methodSathana, V.
2019How to Make Higher Education Institutions Innovative: An Application of Market Orientation PracticesSathana, V.; Jebarajakirthy, C.; Shankar, A.
2024Factor affecting the success of women entrepreneurs in northern provinceSathana, V.
2025Employing Marketing Graduates in MSMEs for Achieving Sustainable Development GoalsShivany, S.; Jegashini, K.; Dilogini, S.; Jegashini, K.
Collection's Items (Sorted by Submit Date in Descending order): 61 to 80 of 219