Collection's Items (Sorted by Submit Date in Descending order): 61 to 80 of 136
Issue Date | Title | Author(s) |
2017 | Exploring the model for multimedia messaging services for special context | Grace, H.H.; Kajanthy, S.; Dilogini, S.; Shivany, S. |
2019 | Marketing strategies for the seasonal offers at Mannar retail stores | Queenmary, X.M.; Shivany, S. |
2011 | Impact of information technology on customer satisfaction: Special application to the post – conflict banking environment | Shivany, S.; Sanchieef, A. |
2010 | Impact of integrated mobile marketing communication on customer perceived value of services in Sri Lankan commercial banking sector | Fazeela, J.A; Shivany, S. |
2010 | Impact of integrated mobile marketing communication on customer perceived value of services, and the contribution of Technology as a Moderator: Special application to the private commercial Bank in Sri Lanka | Fazeela, J.A; Shivany, S. |
2011 | Exploring consumers’ attitude toward local TV commercials in the post-conflict marketing environment: Grounded theory approach | Shivany, S. |
2011 | Exploring the pattern of consumer brand choice in the post-conflict marketing environment: Grounded Theory Approach | Shivany, S. |
2011 | An empirical investigation of the effect of customer participation on ATM’S service performance. | Shivany, S. |
2012 | Marketing strategies for the livelihood income generating activities in the post war marketing context | Velnampy, T.; Kajendra, K.; Shivany, S. |
2014 | Micro credit marketing strategies in the post war marketing context. | Shivany, S.; Velnampy, T.; Kajendra, K. |
2015 | Role of marketing department of University in boosting micro marketers in an unethical business environment. | Shivany, S.; Ratnam, E.; Sivarajah, K.; Karunanithy, M.; Rajumesh, S.; Sivesan, S.; Sathana, V.; Kumaradeepan, V.; Sivanenthira, S.; Dilogini, S. |
2015 | Consumer responses towards the 4ps marketing strategies in the conflict affected areas of Sri Lanka: a grounded theory approach | Shivany, S.; Velnampy, T.; Kajendra, K. |
2016 | Exploring the factors influencing mothers' brand choices on baby diaper brands (An applied marketing research) | Pavithra, S.; Niththiya, N.; Shivany, S. |
2016 | பசுமைச்சந்தைப்படுத்தல் தந்திரோபாயங்களைக் கையாள்வதில் பெண்சிறுகைத்தொழில் முயற்சியாளர்கள் எதிர்கொள்ளும் சவால்கள் | Shivany, S. |
2016 | Content Analysis of Green Advertisement Messages Conveyed by, Small Medium, & Micro Enterprises in Northern Province | Shivany, S. |
2016 | Framework of Technology in Marketing World: A Theoretical Review | Dilogini, S.; Shivany, S. |
2016 | Content Analysis of Tamil TV Commercials Aimed at Women in the Post War Context | Shivany, S.; Velnampy, T. |
2017 | Guerilla advertising weapon for promotional problems of selected smes in Mannar | Suganya, A.; Shivany, S. |
2017 | Exploring the Models for linking Micro Marketers and the Management Faculty | Shivany, S. |
2018 | Customers' characteristics of behavior to use tech-marketing in banks Propositions for future research | Dilogini, S.; Shivany, S.; Asoka Malkanthie, M.A. |
Collection's Items (Sorted by Submit Date in Descending order): 61 to 80 of 136