Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 141
Issue Date | Title | Author(s) |
2024 | University-community Development participatory action research on digital marketing adoption by Royal animal hospital | Danuyal, M.; Ramyah, M.; Karunarathna, M.; Senadeera, N.A.S.L.; Sandunika, N.E.P.N.; Dasanayaka, N.G.K.G.N.; Prathapasinghe, P.A.U.C.; Ranmohotti, R.G.I.S.; Karunarathna, R.M.M.L.; Thilakarathne, R.M.S.I.D.; Dilogini, S. |
2024 | Do arts and crafts entrepreneurs in Sri Lanka have misconceptions about omni-channel market- ing technology? A case study approach | Dilogini, S. |
2024 | A roadmap in enhancing digital marketing capabilities at Saidiha multi products: University-community development participatory action research | Rosangeline, S.; Vithursiya, S.; Neojetha, T.; Niranchana, S.; Wimash, R.; Lasindu, T.G.R.M.; Jeethusha, S.; Kiritharan, S.; Dilogini, S. |
2024 | Practical execution of digital marketing for natural beauty: University-community development participatory action research | Sriragabairavi, T.; Karunarathne, U.G.D.G.; Bandara, U.G.S.N.; Prabhath, W.S.; Devindika, W.P.G.V.; Waththegedara, W.G.I.H.; Thiluxkanth, T.; Poulsiyam, T.; Linojan, U.; Dilogini, S. |
2024 | Do we need to understand the specific challenges related to omni-channel marketing technology among SMEs in Sri Lanka? | Dilogini, S. |
2024 | 5S System as a Tool for Sustainable Public Sector Governance: A Case Study of Jaffna District Urban Councils in Sri Lanka | Kuganesan, P.; Dilogini, S. |
2024 | Optimizing the Effectiveness of Memorandums of understandings (MOUs) through Omni-channel marketing: insights from Sri Lankan universities and professional organizations | Dilogini, S. |
2024 | Exploring the path to digital marketing in MSMES: University- Community Development Participatory action Research | Erandathi, W.M.S.; Wijerathna, W.M.I.W.; Piyumal, W.N.; Wijekoon, W.M.U.D.; Wijewardhana, W.A.C.H.; Perera, M.S.P.; Sumalini, N.; Bandara, A.H.M.R.M.; Dilogini, S. |
2024 | Harnessing Omni-channel Marketing Strategy for Digital Transformation in Sri Lankan Women-led Micro, Small and Medium Enterprises | Dilogini, S.; Kajanthy, V. |
2024 | Gendered Perspectives on Omnichannel Marketing in Micro and Small and Medium Enterprises (MSMEs): A Pilot Study of Northern Sri Lanka | Sumangala, F.; Dilogini, S. |
2024 | Fostering Gender Equality in Higher Education: Integrating Outcome- Based Measures into Reviews Manuals to Enhance the Quality Assurance in Sri Lankan State Universities | Shivany, S.; Dilogini, S.; Jegashini, K.; Thasika, T. |
2018 | DOI and e-CRM of licensed commercial banks: The literature review and future research propositions | Dilogini, S.; Pushpanathan, A. |
2024 | Where the optimal balance is between public and private jobs: a qualitative study of graduates from university of Jaffna | Dilogini, S.; Thasika, Y. |
2023 | Does the current pre-experience in FinTech trigger MarTech usage behaviour? A literature review and pilot study in the context of relationship marketing | Dilogini, S. |
2023 | Does current pre-experience matter? A study of customer perceived characteristics and MarTech usage behavior of mobile banking application users in Sri Lanka | Dilogini, S.; Shanmugathas, S.; Malkanthie, M.A.A. |
2024 | The Emerging Digital Ecosystem of Online Marketing for Startups in the Covid-19 Era: Insights from Northern Province Sri Lanka. | Shivany, S.; Dilogini, S.; Jegashini, K.; Pathmaraj, P. |
2022 | “Out” Or “Not Out” in Higher Education: The Lived Experiences of a Transgender Student | Hensman, G.H.; Dilogini, S. |
2024 | Digital Space Sexual and Gender-Based Violence (SGVB): A Project for Empowering Girls and Women to Address and Respond | Dilogini, S. |
2024 | Feminist Opportunities Network (Fon) Project: The Certificate Course in Women’s Studies | Dilogini, S. |
2023 | Unlocking customer engagement via Gamification dynamics in Sri Lankan E-tailing | Rajumesh, S.; Karunanithy, M.; Kajenthiran, K. |
Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 141