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Issue Date
Title
Author(s)
2014
The impact of promotional mix elements on brand equity: banking sector. (banks in jaffna peninsula)
Kurunathan, D.
;
Grace, H.H.
2018
Customers' characteristics of behaviour to use tech-marketing in banks: Propositions for future research
Kurunathan, D.
;
Shivany, S.
;
Asoka Malkanthie, M.A.
2018
DOI and e-CRM of licensed commercial banks: The literature review and future research propositions
Kurunathan, D.
;
Pushpanathan, A.
2018
WHERE THE OPTIMAL BALANCE IS BETWEEN PUBLIC AND PRIVATE JOBS: A QUALITATIVE STUDY OF GRADUATES FROM UNIVERSITY OF JAFFNA
Kurunathan, D.
;
Thasika, Y.
Discover
Author
1
Asoka Malkanthie, M.A.
1
Grace, H.H.
1
Pushpanathan, A.
1
Shivany, S.
1
Thasika, Y.
Subject
1
Brand equity
1
Brand imag
1
Demands
1
Graduates
1
Jobs
1
Optimal balance and Qualitative s...
1
Promotional mix
Date issued
3
2018
1
2014
Has File(s)
4
true