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Issue Date
Title
Author(s)
2010
Impact of integrated mobile marketing communication on customer perceived value of services in Sri Lankan commercial banking sector
Fazeela, J.A
;
Shivany, S.
2011
An empirical investigation of the effect of customer participation on ATM’S service performance.
Shivany, S.
Discover
Author
2
Shivany, S.
1
Fazeela, J.A
Subject
1
ATM
1
Customer Participation
1
Customer perceived value of services
1
Integrated mobile marketing commu...
1
Interactivity
1
Mission marketing
1
Service Performance
1
SriLanka
Date issued
1
2010
1
2011
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true